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Pre-populate User details for a Campaign Request
Pre-populate User details for a Campaign Request

Send your Request via your CRM or Email Marketing tool.

Steven Birchall avatar
Written by Steven Birchall
Updated over a week ago

Vouch Campaign Requests support the ability for a respondent’s details to be pre-populated with key details such as name, email address and even company being added to the Campaign URL as simple query strings.

Through this feature, not only does it remove the need for end users to manually add these details, but it also allows for brands to get greater visibility around who has started or completed a campaign, and also leverage dynamic fields in features such as Welcome Messages.

The parameters which can be added to a Campaign URL are:


Email address of the respondent


Name of the respondent


Company the respondent works for


URL of the Company the respondent works for


Primary Key or Unique Identifier

Added to a Campaign URL, the URL string looks like the following: {id} is the Campaign ID{id}?name=Rebecca Smith&emai[email protected]&company=Example Co&

The feature works nicely with the merge tag / dynamic field features offered in most Marketing Platforms and CRMs. To assist with the process we have included below how to generate these respective URLs across some of the more popular tools in the market.

The only value that needs to be changed is the {id} which should be the id of the Campaign you are sharing.

You can find the Campaign ID on your Campaign Details page. It is represented as a hash and is in the grey box under the company title (In the below example it is: ucEjbX521a)

Marketing Platforms

ActOn{id}?name={{First Name}} {{Last Name}}&email={{E-mail Address}}

Active Campaign{id}?name=%FULLNAME%&email=%EMAIL%

Adobe Marketo{id}?name={{first_name}} {{last_name}}&email={{lead.Email Address:default=noemail}}


Bronto{id}?name=%%firstname%% %%lastname%%&email=%%contact_email%%

Campaign Monitor{id}?name=[fullname]&email=[email]

Constant Contact{id}?name=[[firstName]] [[lastName]]&email=[[emailAddress]]

Exact Target / SalesForce Marketing Cloud{id}?name=%%FirstName%% %%LastName%%&email=%%emailaddr%%

Hubspot{id}?name={{contact.firstname}} {{contact.lastname}}&email={{}}

Klaviyo{id}?name={{ first_name }} {{ last_name }}&email={{ email }}

MailChimp{id}?name=*|FNAME|* *|LNAME|*&email=*|EMAIL|*

SalesForce Pardot{id}?name={{Recipient.FirstName}} {{Recipient.LastName}}&email={{Recipient.Email}}


Vertical Response{id}?name={FIRST_NAME} {LAST_NAME}&email={EMAIL_ADDRESS}

Zendesk{id}?name={FIRST_NAME} {LAST_NAME}&email={EMAIL_ADDRESS}

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