Vouch offers the ability for Pro Customers to send real time event data from the Vouch Public Recorder, Playlink and Embeds direct to their Google Analytics Universal Analytics (UA) and Google Analytics 4 (GA4).

Through this feature, customers are able to build reports, goals and generate insights around the impact on Vouch relative to their other digital properties.

Setting up Tracking

To setup Tracking within your Vouch account, simply navigate to the Brand and Appearance page located on the drop down navigation on Vouch.

From this page, scroll down to the heading Tracking located towards the bottom of the page.

From here you simply need to add either your Google Analytics UA-ID or your Google Analytics 4 G-ID.

Google Analytics 4 (GA4)

Once Tracking has been setup, Vouch will send events based upon users completing key events within the Vouch Public Recorder, Vouch Playlink or Embeds.

These events can be viewed under Engagement > Events within the GA4 view.

The respective events that will be sent, and what they relate to are listed below.

Campaign Requests

Event Name

Description

vouch_request_viewed

Campaign Request viewed

vouch_summary_viewed

Campaign Summary page viewed

vouch_question_answered

Campaign question answered

vouch_request_submitted

Campaign responses submitted

vouch_contactform_viewed

Contact page viewed

vouch_thankyou_viewed

Thank you page viewed

Embed / Playlink

Event Name

Description

vouch_viewed

Video Viewed

The provided event data includes key information such as the Vouch ID, Campaign ID, Campaign Name, Embed Type, Embed URL and more, allowing customers to create granular reporting within GA4, as well enrich their overall data collection.

Google Analytics Universal Analytics

Once Tracking has been setup, Vouch will send events based upon users completing key events within the Vouch Public Recorder, Vouch Playlink or Embeds.

These events can be viewed under Behaviour > Events within the GA4 view.

The respective events that will be sent, and what they relate to are listed below.

Public Recorder

Event Category

Event Action

Event Label

Vouch Recorder

View

Viewed Vouch Request {RequestID}

Vouch Recorder

View

Viewed Contact Form {RequestID}

Vouch Recorder

View

Viewed Thank You Page {RequestID}

Vouch Recorder

View

Viewed Summary Page {RequestID}

Vouch Recorder

Submission

Question Answered {RequestID}

Vouch Recorder

Submission

Response Submitted (RequestID)

Embed

Event Category

Event Action

Event Label

Vouch Embed

View

Viewed Vouch {VouchID}

Vouch Embed

View

Viewed Video {VouchID}

Playlink

Event Category

Event Action

Event Label

Vouch Player

View

Viewed Vouch {VouchID}

Vouch Player

View

Viewed Video {VouchID}

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