Vouch offers the ability customers on Starter & Teams plans to send real time event data from the Vouch Public Recorder, Playlink and Embeds direct to their Google Analytics Universal Analytics (UA) and Google Analytics 4 (GA4).
Through this feature, customers are able to build reports, goals and generate insights around the impact on Vouch relative to their other digital properties.
Setting up Tracking
To setup Tracking within your Vouch account, simply navigate to the Brand and Appearance page located on the drop down navigation on Vouch.
From this page, scroll down to the heading Tracking located towards the bottom of the page.
From here you simply need to add either your Google Analytics UA-ID or your Google Analytics 4 G-ID.
Google Analytics 4 (GA4)
Once Tracking has been setup, Vouch will send events based upon users completing key events within the Vouch Public Recorder, Vouch Playlink or Embeds.
These events can be viewed under Engagement > Events within the GA4 view.
The respective events that will be sent, and what they relate to are listed below.
Campaign Requests
Event Name | Description |
| Campaign Request viewed |
| Campaign Summary page viewed |
| Campaign question answered |
| Campaign responses submitted |
| Contact page viewed |
| Thank you page viewed |
Embed / Playlink
Event Name | Description |
| Video Viewed |
The provided event data includes key information such as the Vouch ID
, Campaign ID
, Campaign Name
, Embed Type
, Embed URL
and more, allowing customers to create granular reporting within GA4, as well enrich their overall data collection.
Google Analytics Universal Analytics
Once Tracking has been setup, Vouch will send events based upon users completing key events within the Vouch Public Recorder, Vouch Playlink or Embeds.
These events can be viewed under Behaviour > Events within the GA4 view.
The respective events that will be sent, and what they relate to are listed below.
Public Recorder
Event Category | Event Action | Event Label |
Vouch Recorder | View | Viewed Vouch Request {RequestID} |
Vouch Recorder | View | Viewed Contact Form {RequestID} |
Vouch Recorder | View | Viewed Thank You Page {RequestID} |
Vouch Recorder | View | Viewed Summary Page {RequestID} |
Vouch Recorder | Submission | Question Answered {RequestID} |
Vouch Recorder | Submission | Response Submitted (RequestID) |
Embed
Event Category | Event Action | Event Label |
Vouch Embed | View | Viewed Vouch {VouchID} |
Vouch Embed | View | Viewed Video {VouchID} |
Playlink
Event Category | Event Action | Event Label |
Vouch Player | View | Viewed Vouch {VouchID} |
Vouch Player | View | Viewed Video {VouchID} |