Employee advocacy starter guide

Goal: get employees sharing company content on their own social channels.

  1. Set up advocacy and invite users. See Advocacy overview & setup and Invite users to advocacy.
  2. Create an advocacy post from new content, or amplify an existing LinkedIn post.
  3. Distribute with tags, and notify advocates by Slack, Microsoft Teams or email.
  4. Advocates share from the advocacy portal.
  5. Measure reach, EMV and cost avoidance. See Advocacy analytics.

Do this with Ask Vouch: "Create an advocacy post sharing our newest composition, with a suggested caption."